MOIA
Zero-sugar sparkling water charged with vapors of crushed fruit, herbs and spice — a brother-sister duo canning the flavors of their Afghan-Uzbek childhood.
More of the house
28NATALIER
Tatreez and kufiya re-cut as eveningwear — heritage worn forward.
Atlal From Galbi
Rhinestones, roses and camo — knits with a love letter stitched in (atlal from galbi: 'ruins of my heart').
Beytooti
Cookie dough that tastes like the sweets cart — pistachio and tahini chocolate.
Daily Paper
Kente stripes and pan-African graphics on Amsterdam streetwear — grown from a 2008 culture blog by three friends of Somali, Ghanaian and Moroccan descent.
DAZED MENA
Dazed MENA is a youth-culture platform spotlighting fashion, creativity, and contemporary life across the Middle East and North Africa.
Dumonde
Football's biggest stage turned label — Coupe Dumonde jerseys, track suits and polarized acetate shades stamped "The World Is Ours."
Hayati
Premium spice blends — green za'atar, stone-milled.
Homayoun Studio
Neroli, Lahijan black tea and cedarwood — Iran's Caspian shore bottled by a heritage-minded house founded in California.